Levi Strauss & Co

Levi Strauss & Co. /ˌliːvaɪ ˈstraʊs/ is a privately held^[5] American clothing company known worldwide for its Levi's /ˌliːvaɪz/ brand of denim jeans. It was founded in May 1853^[6] when German immigrant Levi Strauss came from Buttenheim, Bavaria, to San Francisco, California to open a west coast branch of his brothers' New York dry goods business.^[7] The company's corporate headquarters is located in the Levi's Plaza in San Francisco.Levi Strauss & Co.

the used jeans

The used or "acid wash" look is created by means of abrading the jeans and/or treating them with chemicals, such as acryl resin, phenol, a hypochlorite, potassium permanganate, caustic soda, acids etc.^[25]

Ripping or distressing of jeans, though also arising naturally as a result of wear and tear, is sometimes deliberately performed by suppliers - with distressed clothing sometimes selling for more than a nondistressed pair. For example, Pucci sold "embellished mid-rise boyfriend jeans the history of used jeans.

CARE AND WEAR

Care and wear

Despite most jeans being "pre-shrunk", they are still sensitive to slight further shrinkage and loss of color from being washed. The Levi Strauss company recommends avoiding washing jeans as much as possible. Carl Chiara, Levi Strauss director of brand and special projects, has a credo: The less you wash your jeans, the better your jeans become.^[30] These and other suggestions to avoid washing jeans where possible have encountered criticism. Cory Warren, editor of LS&Co. Unzipped, clarifies in a response to such a criticism:

Our advice is to wash less often, but clearly, you have to judge for yourself what's appropriate. Hot day, dirty job? Wash your jeans. Please! Cold day, office job? Maybe you can wear them twice or more before they go back to the washing machine. Personally, if I wear a pair of jeans to work on Friday—cool climate, office job—I tend to wear them on Saturday. And if Saturday is spent indoors and I'm not spilling food all over myself, I might even wear them on Sunday.

— Corey Warren

For those who prefer to refrain from washing their jeans there have been suggestions to freeze them in order to kill the germs that cause odor. However, this advice has been disputed as ineffective and replaced with the suggestion of baking them for ten minutes at 250 degrees Fahrenheit. best jeans.

made of cotton

MADE OF COTTON

Cotton is a soft, fluffy staple fiber that grows in a boll, or protective case, around the seeds of the cotton plants of the genus Gossypium in the mallow family Malvaceae. The fiber is almost pure cellulose. Under natural conditions, the cotton bolls will increase the dispersal of the seeds.

The plant is a shrub native to tropical and subtropical regions around the world, including the Americas, Africa, and India. The greatest diversity of wild cotton species is found in Mexico, followed by Australia and Africa.^[1] Cotton was independently domesticated in the Old and New Worlds.

The fiber is most often spun into yarn or thread and used to make a soft, breathable textile. The use of cotton for fabric is known to date to prehistoric times; fragments of cotton fabric dated from 5000 BC have been excavated in Mexico and between 6000 BC and 5000 BC in the Indus Valley Civilization. Although cultivated since antiquity, it was the invention of the cotton gin that lowered the cost of production that led to its widespread use, and it is the most widely used natural fiber cloth in clothing today.

Current estimates for world production are about 25 million tonnes or 110 million bales annually, accounting for 2.5% of the world's arable land. China is the world's largest producer of cotton, but most of this is used domestically. The United States has been the largest exporter for many years.^[2] In the United States, cotton is usually measured in bales, which measure approximately 0.48 cubic meters (17 cubic feet) and weigh 226.8 kilograms the history of jeans for cotton.